As the Digital Age flourishes, more and more people are switching to working online and having businesses that revolve around all things digital and technological. A well-known example of this is the marketing industry. In recent years the marketing industry has converted to being almost entirely digital; thus creating the genre of marketing: digital marketing. Almost every company has or has the ability to reap the benefits of digital marketing, making this industry a lucrative and important one.
As more people are beginning or expanding their careers in digital marketing, there are some things that they should know; most notably, how to keep their digital marketing company safe from cybercrime. Cybercrime can impact and ruin people’s lives as hackers can steal, exploit, and tamper with personal information and accounts. And for a business that exists only digitally, it’s important to take the necessary precautions in order to keep the business safe.
We live in the age of cyberspace, and every day each of us is faced with the need to use information technology. The human online presence is boundless, starting from posting personal data on social networks, making online payments, and downloading new software. Thus, our smartphones and PCs contain a lot of information about us. And we become much more vulnerable to attackers online than in real life. Cybersecurity is one of the key aspects of life in the information era. All electronic information, services, and devices require protection and compliance with certain security rules. But users rarely use reliable anti-virus software or specialized solutions to protect against DDoS attacks and ignore security settings. What can be the outcome and how to avoid potential hazards?
Do you run a B2B business with an active online presence? If so, then you must be concerned about your cybersecurity and data protection practices. Unless you do that, security breaches such as supply chain attacks, ransomware, man-in-the-middle attacks, and phishing attacks could ruin your market reputation. B2B businesses thrive on customer retention, and therefore endangering customer data by not investing in the right security measures could sabotage your business.
There are two things you need to watch out for — on-premise security measures and in-transit security measures when it comes to cybersecurity. For a minute, let us assume that you and your clients have all the on-premise security essentials in place, including updated software, firewall, antivirus, etc.…
In that case, your only concern should be the in-transit data. This can very well be taken care of with an SSL certificate. Now, if you are thinking of buying a cheap SSL certificate, then you probably don’t know much about this technology, so let’s begin with that.
You are bound to run into Macbook performance problems. And when that time comes, the computer becomes more prone to cybersecurity threats on top of performance issues, such as stuttering and crashing.
It is important to ensure that your Mac is in the best possible shape for as long as possible. You need to create a maintenance routine and stick to it. Doing so would help to avoid potential risks. After all, even a very small problem can evolve into something you will not be able to manage.
The ways you can take better care of the Macbook are mentioned below. Implement them in your strategy and stick to that maintenance routine.
While the offensive-defensive strategies for vulnerable networks and data protection run in a never-ending cycle, the complexity and volume of cyberattacks still increased. Although traditional cybersecurity measures are still imperative to fight these cyberattacks, there is a growing need to combine the strength of artificial intelligence security to defend vulnerable networks and data from cyber attackers.
In a recent report by antivirus company, Norton, it states that the global cost of data breach recovery is USD 3.86 million. Additional reports show that it takes up to 196 days for an organization to recover from any data security breach. These statistics show the increasing need for companies to use AI security to avoid both financial losses and waste of time.
Every organization has to ensure that all of its data is stored securely and that any possibility of data leaks or information theft are minimized as much as possible. Healthcare providers must also ensure that they comply with the Health Insurance Portability and Accountability Act (HIPAA). Here are some of the ways in which HIPAA rules can affect your practice and steps you can take to ensure you comply.
The two fundamental components of HIPAA are the Privacy Rule and Security Rule. The key aspects of HIPAA’s Privacy Rule relate to who can have access to personal health information (PHI), how it is used and disclosed. Policies and procedures should be implemented to ensure that only the minimum information necessary is disclosed and that written patient authorization is obtained prior to their information being disclosed. Failing to follow the HIPAA Privacy Rule can lead to civil and even criminal penalties. The HIPAA Security Rule requires that all ePHI which is created, sent or received be kept confidential, that data integrity is maintained and that data is available when needed.
Taking a moment to bolster up your Mac security is always a smart move. It becomes absolutely essential if you regularly access public networks, be it in your campus or your favorite cafe.
The internet is vast and can sometimes be unsavory. There are plenty of hackers and malicious bots out there trying to steal your information. But never fear! We are here to give you a few easy tips to make sure your MacOS remains impenetrable.
Cybercrime isn’t limited to large corporations or wealthy individuals; it also targets small businesses. According to the U.S. Congressional Small Business Committee, a significant amount of cyber-attacks targeted businesses with less than 100 workers. A related study by the SMB CyberSecurity Report established that 50% of SMBs had experienced a security breach in the past.
The reason small businesses are targeted more than large corporations is that they’ve vulnerabilities in their networks. This means it’s easier to breach the networks of small businesses than it’s to penetrate large corporations. Small businesses don’t allocate sufficient time and funds to secure their networks. They also lack expert personnel, have outdated security programs, and fail to secure their endpoints. The following are some of the basic cybersecurity best practices for small businesses.
The IoT industry is currently booming at a rapid scale, allowing for insights backed by data to provide value to industries and enterprises. For instance, in supply chain, IoT is helping track the exact locations and condition of the cargo shipments to ensure that goods in transportation safely reach their destination. In agricultural sector, IoT devices help farmers to monitor changes in weather near crop fields to enhance labor, harvest health and water usage. Travel industry is making use of IoT sensors to notify on-arrival passengers when their luggage reaches the airport.
These and many more opportunities offered by IoT are making our lives easier and provide us with limitless services to enable increased work productivity and efficiency. However, its adoption is still not as widespread as anticipated. The reason is the security obstacles associated with IoT devices. In the year 2018, according to a survey by Bain & Company, security was the top reason for industrial and enterprise respondents to not adopt IoT technology. These security challenges can be overcome, but to understand how to do that, it’s important to first know what these challenges are.
Let us look at some of the many security threats faced by the Internet of Things.
It is extremely common for business websites to use web applications. However, when these applications contain vulnerabilities they can be exploited by hackers. This makes it essential that companies start taking web application security more seriously.
There are countless examples of poor web application security that have led to extremely serious data breaches and the loss of significant amounts of money. The well-publicised data breach at Equifax was caused by a failure to patch a flaw in a web application – this ended up costing the business in excess of $1.38billion.